In contrast, contemporary is more fluid, often representing a sense of currency with less adherence to one particular style.īelow are some of our own examples of contemporary and modern design that include different shapes, angles, and more vibrant imagery and colors than other designs may incorporate. The biggest difference between the two styles is that modern is a strict interpretation of design that started in the 20th century.
While they are relatively the same, there are some differences between contemporary and modern design style. Shapes that include lines, rectangles, squares, triangles.
#What types of imagery is unapilling to the eye full
Vibrant colors, gradients, full screen colors, high contrast.Mostly Sans Serif font, optional Serif headers.As of right now, the contemporary style is defined by curved lines and bold colors.īelow are some of the characteristics that can help when identifying this unique style: This makes sense, seeing as the word “contemporary” quite literally means “of the moment.” This design style is all about living in the moment, taking on whatever is ‘in’ today and adapting to roll with the times. This graphic style dates back to the 1970s and is so unique and difficult to define due to its ever-evolving nature. The contemporary style boasts hints of modern, traditional, art deco style, and even futuristic design. You can see that our designers implemented very simple colors, flat design, condensed content, as well as clean, sharp typography.Īlthough the contemporary design style is a crowd favorite, it is not always the easiest to define, given the fact that it borrows elements from many other aesthetics. We have included a few of our own examples of minimalist design below. You may see this type of design style combined with elegant, corporate, and feminine design styles. Its clean and simple elements make it truly adaptable for various projects and companies. One of the benefits of minimalism is that it never goes out of style and will always remain a graphic design trend. Very little content is included with this type of graphic design style, so as to preserve the simplistic, clean look that minimalism is defined by. There are no drop shadows and the imagery is simple with no effects. This design style often implements font types such as Sans Serif fonts, including SF, Helvetica, and Futura. Only one or two typefaces with clean strokes.Simple functionality and user interaction.The minimalist design style is often defined by the following characteristics: This design movement began in the 1960s, specifically with American visual art and, since then, has worked its way into infinite design projects and business campaigns. A relatively new style, minimalism is when only the most essential information and elements are included, thereby ridding the design of any excessive components or additional features. When it comes to design, ‘less is more’ is certainly a longstanding motto that many designers adhere to for their projects. The Most Popular Graphic Design Styles Minimalist Graphic Design We cover the following types of graphic design styles in this guide: We have also put together some of our own examples of each style to best illustrate how these designs are used. Introducing the ultimate guide to graphic design styles! This guide will help both clients and designers to better understand what the different design styles are and what characteristics define them. The best way to do this is for both the client and designer to have a firm understanding of what each design style is and what are the defining elements of each. It is critical to a project’s success and the overall client-designer relationship to avoid this type of unpleasant miscommunication.
The truth is, a client-designer relationship can rely quite heavily on whether or not the two see eye to eye when it comes to project design style. Sounds great, right?īut what happens when a client’s idea of a certain design style doesn’t align with the designer’s idea? Suddenly, what the client thought was a minimalist design is more corporate than they wanted or what a designer deems as playful design style falls more under what the client views as illustrated. If done successfully, the designer and client then close the project, continue on their merry way, and most likely work together again on future projects.
It is then the designer’s responsibility to ensure that the project specifications are followed and that the design adheres to the client’s requests. The client requests a project and details the specifications and design style that he or she wants the project to follow. In an ideal situation, the relationship is as follows: When it comes to graphic design projects, there are two primary roles: the designer and the client.